Simple Is Best

Our grandmother Isabel believed that the simple things in life were the best. Family, friends and flowers from her garden meant the world to her.

Isabel had a way about her, and today her values live on in the products we make.

In Isabel’s kitchen, everything was made from scratch, using simple, all-natural ingredients. Food was real. It tasted better that way and was more nutritious, too.

Isabel had no tolerance for gimmicks or artificial ingredients. The same goes for the cereals we produce today. They’re real food, made with all natural ingredients.

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*Based on the net weight of consumer packaging of comparable size packages.
Even when the box size is smaller the net weight of the box and inner bag is still greater than the net weight of the larger Isabel's Way bag.